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Dragonfly Strategists and HeR Consulting Join Forces

Hospitality Industry Leader Evelyne Oreskovich, Brings 35+ Years of Diverse Experience to Team

October 2021


Dragonfly Strategists is pleased to announce a merger with HeR Consulting (Hospitality eResources, LLC). Evelyne Oreskovich, HeR’s Founder and President, brings more than 35 years of diverse industry experience and is now our Vice President of Projects & Implementations.


"Evelyne's extensive project management, training, process audit and documentation, as well as an amazing network of hospitality professionals will help elevate Dragonfly's client services." Said Caryl Helsel, Dragonfly's Founder & CEO. "Evelyne and I were founding members of the Hotel Electronic Distribution Network (HEDNA) in 1989 and served on the board of directors together for many years. She has worked on numerous projects with Dragonfly since our inception, and we are excited to have her be one of our team of hospitality women leaders and part of our executive team as we continue to grow and expand our services."


Evelyne created the Level 2 HEDNA University training program. Evelyne's extensive network also includes memberships in the American Society of Travel Advisors (ASTA), Cruise Line International Association (CLIA) and Hospitality Sales and Marketing Association International (HSMAI). Bilingual in English and French, with years of international experience, Evelyne understands North American, European and Asian markets, cultures and trends of regional hotel management, marketing, distribution, and channel management.


Evelyne's extensive career includes working for some of the world's leading hospitality brands, including:

> Director of Strategic Accounts at Pegasus Solutions. There she was responsible for supporting all Pegasus services for major international chains and brands in Eastern North America. 

> Building the Leading Interactive Division of The Leading Hotels of the World as VP of Operations & Hotel Relations.

> Creating the very first hotel focused PII security training for hotels with the VENZA Group

> 14 years at Nikko Hotels International as Director of Reservations, then Director of Marketing Support at the North American head office where she was responsible for reservations, sales, PR, and distribution globally. As Commercial Director at Hôtel Nikko de Paris, her global view played a strategic role in transforming the property where she was responsible for Sales, Marketing, and Reservations.

> Establishing standard operating procedures for one of the industry's first global single-image CRS/PMS systems at Trusthouse Forte.


"I love collaborating with other women leaders and the synergy between our work styles, experience, and expertise is a natural fit." Said Evelyne. "I'm excited to bring my experience from both sides of the table (client and vendor) to reinforce Dragonfly's client services and relationships."